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Marijuana stores across the country are expected to sell more than $1 billion worth of marijuana in honor of 4/20.
Ryan Smith, CEO of LeafLink States how “it’s holiday season for cannabis retailers right now. Last year was the biggest day ever. This year will be the biggest day ever. And next year will be even bigger than this year.”
The Mile High 420 Festival will feature performances from Lil Wayne and Lil John alongside dozens of food trucks.
Kyle Speidell is the CEO of The Green Solution and has 16 stores in colorado. His stores will be sponsoring another cannabis festival in Denver over the 420 holiday called 420 on the Block. It will contain three day music festival featuring Action Bronson and Matisyahu which might bring up to 15,000 people.
“To us, this is a cultural celebration for a year in a life of cannabis,” Kyle said. “It gives everybody the opportunity to unify at a time when we’re really ostracized as an industry.”
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