The Atlanta Hawks has released theme nights at State Farm Arena for the first half of home games for the 2020-21 NBA season.
The first game, against the Minnesota Timberwolves, will be the a part of a four-game series of “Unity Nights” in the annual MLK Day Game Presented by Chase.
Each Unity Night will be centered around basketball and community while aiming to unite the city of Atlanta in committing to make positive change in their communities.
“We find it so important for our organization to honor the life and legacy of Dr. Martin Luther King Jr. through each of our Unity Nights this season,” said Atlanta Hawks and State Farm Arena Chief Marketing Officer Melissa Proctor. “This past year has been different for all of us, and we hope our work continues to inspire all of our fans to making a positive change.”
Thee team will honor the life and legacy of Dr. Martin Luther King, Jr. in-arena and on various digital platforms.
The full slate of Unity Games for the first half of the 2020-21 season:
- Monday, Jan. 18 vs. Minnesota Timberwolves during MLK Day Game Presented by Chase
- Tuesday, Jan. 26 vs. Los Angeles Clippers Presented by Emory Healthcare
- Saturday, Feb. 6 vs. Toronto Raptors
- Wednesday, Feb. 24 vs. Boston Celtics during HBCU Night Presented by Chase
In February, the Hawks will host their annual Lunar New Year game set for Friday, Feb. 12 as the team takes on the San Antonio Spurs.
In October 2020, the Hawks announced a partnership with the estate of Civil Rights icon Dr. Martin Luther King Jr, NBA, the National Basketball Players Association and Nike with the release of its 2020-21 MLK Nike City Edition uniform. For the first time in the league’s history, the initials of an individual are featured prominently on the chest of an official NBA game uniform.
The Hawks have committed to donating profits from their MLK Nike City Edition jersey sales to help promote economic empowerment in the Black community.
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