The new signee is a high school quarterback in Arkansas.
“I just sign the hardest young nigga in Arkansas,” Gucci penned. “He only 18 in 12th grade and play quarterback at his high school welcome @bicfizzle and follow him he next up #New1017.”
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Bic Fizzle is only the latest in a string of new signees for the imprint. Just last month, Gucci headed to Texas to sign Waco’s HotBoy Wes after inking a deal with Mississippi rapper BigWalkDog in May. Quite obviously, the New 1017’s common theme is young voices bred in the Bible Belt, bringing new emphasis to southern hip-hop’s emerging class.
The strategy is clear, too, as Gucci plucks rappers he deems to be the hottest in their respective states, plotting a concerted takeover. Naturally, time will tell what’s to come of the New 1017.
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